Dreamoc

At Martell’s 100th anniversary

In celebration of cognac manufacturer Martell’s 100th anniversary last year, they sold a Cordon Bleu Centenary Limited Edition. As part of a sales campaign in Singapore Airport, Martell did a case study with one of our Dreamoc XL2 displays.

Result
Great sales numbers exceeding the expectations, leading to out of stock situations! All of the limited editions were sold in only 3 weeks, while they were supposed to last for 2 months.

As a comparison the campaign was also launched in other Asian airports, but without the Dreamoc XL2, and the results from these outlets were less impressive; only 58% of sales expectations was reached in Taipei and 95% in Malaysia over the full 2 months period.

Read the entire impressive story at realfiction.com.


Leovation was the creator of the animation.

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